Comments and DMs are where followers become customers, but answering them across five apps is a full-time job. We cover how to keep every conversation in one place and answer quickly without sounding like a robot.
In this episode
- Why replies matter as much as posts
- One inbox for every channel
- Answering the angry ones first
- Using AI drafts without losing your voice
- Saved replies for the questions you get every day
Key takeaways
- Treat replies as part of your content plan. Buffer (vendor data, correlational) found posts where the creator replied to comments had 21% higher engagement on Instagram.
- Use sentiment tags so unhappy customers get answered first.
- Let AI draft, and always review before you send.
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