Ep 4 — Best times from your own data

Every year someone publishes the best time to post. It's an average of other people's audiences. We talk about reading your own results and letting them decide when you post.

In this episode

• 0:00The problem with industry averages
• 5:45What your own results can tell you
• 12:30How much data is enough
• 18:20Testing a new time slot without guessing
• 23:40When timing stops mattering

Key takeaways

• Your audience's habits beat any published chart.
• Give a time slot a few posts before you judge it.
• Great content at an average time still beats weak content at the perfect time.

Try it in AeroReply

• Find your best times to post
• How scheduling works