When you manage several brands, the hard part isn't writing posts. It's approvals, logins and remembering whose post goes out when. We talk about running every client from one place.
In this episode
- Where agency workflows break
- One workspace per client
- Approvals that don't live in a chat thread
- A brand kit for every client
- Reporting clients actually read
Key takeaways
- Keep each client separate so nothing goes to the wrong account.
- Send a no-login approval link instead of screenshots.
- Give each client their own brand kit so the AI writes in their voice.
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