Reviews are the social proof people check before they visit or buy. 80% of consumers say they're likely to use a business that responds to all its reviews (BrightLocal, 2026). The flywheel has three parts.
1. Ask, at the right moment
- Ask right after a good moment: a delivery, a compliment, a repeat visit.
- Make it one tap: a direct link to your Google review box, or a QR code at the till.
- Keep the ask short and personal. Never offer rewards for reviews.
Make your link and printable QR code with the free Google review link generator.
2. Reply to every review
- Thank happy reviewers by name and mention what they liked.
- Answer criticism calmly and take it private (playbook).
- Vary your words; 50% of consumers are put off by generic replies (BrightLocal, 2026).
3. Show off the best ones
- Share a great review as a post every week or two.
- Add your strongest quotes to your Link in Bio page.
- Use reviewers' words in your captions; they describe you better than you do.
How AeroReply turns the wheel
- Google reviews land in the same inbox as comments and DMs, tagged by sentiment.
- AI drafts each reply in your voice, with tone for thanks, apologies and win-backs.
- Auto-reply rules can handle routine five-star thank-yous.
- A testimonials block puts your best quotes on your Link in Bio page.
See Reviews, or draft a reply with the free AI review reply generator.
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